Author: Jim

When I was a very junior consultant, we were coached that there was one client question you were neither expected or allowed to answer, “how much is this going to cost?” A few years later, in the midst of getting my MBA, the one question you were trained to ask and answer was “how much is this going to cost?” Lately, I’ve been thinking about how much of my career has been spent caught between these two pieces of conflicting advice.

Nailing down answers to that question is a matter of nailing down assumptions. What materials from what suppliers? How many customers in each market? What’s the going rate for good sales reps? All reasonable questions; they all depend on knowing what you are doing. 

They are also generally impossible to answer when you don’t. Pretending to more knowledge or foresight than you have isn’t a recommended approach. As an individual manager, what do you do when faced with this dilemma? You’re being asked for answers to questions you are still trying to formulate. How do you work at articulating outcomes to drive planning when your fuzzy view of outcomes is what you are trying to address?

Too often, the default answer is to accept the brashest claim to knowledge in the meeting. “I have the answer” wins out over “let’s explore and see what we can learn.” We need to replace that default with approaches more likely to surface answers that we couldn’t know beforehand but outstrip the obvious, safe, and, ultimately, disappointing answers limited by what we already know.

You still have a project management task; organizations do not have unlimited resources even when the questions are open-ended. You are not simply executing, you’re also doing field research. The project management task is to thread a needle between systematically managing effort, tasks, and resources and what the phenomena in the field are revealing about how to adjust and redirect those resources and tasks. 

This marriage of exploration and execution is what agile methods are seeking in the realm of systems development. But the strategy extends to any setting where the destination has to be discovered or invented. With apologies to Gene Kranz, failure is always an option. It just shouldn’t be the only one.

Two years ago, I stumbled across Sonke Ahrens’ slim volume, How to Take Smart Notes: One Simple Technique to Boost Writing, Learning and Thinking – for Students, Academics and Nonfiction Book Writers. As a matter of practice, I am always on the lookout for potentially useful new ideas. The price of a book is a trivial cost and I only invest my time for as long as I’m learning something useful. I posted my review in March of 2019 [Unexpected Aha Moments \- Review \- How to Take Smart Notes \- McGee’s Musings). This is a bit of an interim progress report, although it feels more like a lament on just how hard change continues to be. Andy Matuschak’s recent observation that Note\-writing practices are generally ineffective hits way too close to home. 

Carving out an approach

Advice is always forward looking. The pretense is that you are starting from scratch. The reality for most of us is that we start somewhere in the middle. The problems of dealing with your existing bad habits and your existing body of work are left as an exercise for the reader.

One option is to pretend that you are starting from scratch. Ignore whatever artifacts and work in progress you’ve created to this point as well as whatever practices you’ve adopted. Start fresh with whatever your next project happens to be. Follow the proffered advice, practice new techniques, create new work products.

A second option—one that turns out to be a trap—is to believe that you need to fix or repair your history before you can move forward. It’s a trap I’ve fallen into. 

A middle approach that has evolved over time is to think of a knowledge work environment as a property that needs regular maintenance and remodeling plus occasional renovation. You do prefer to work with the materials already at hand, introducing new materials as needed. It’s also an environment that must support routine work; historic preservation is not the goal. 

Artifacts and Activities

My training and experience push me in the direction of organizing around projects and deliverables. I’ve begun reconsidering that (e.g., Deliverables and the downside of working backwards \- McGee’s Musings) and working toward a more nuanced view of knowledge work products.

There are some additional degrees of freedom to be found by shifting to more neutral terminology. I’ve started to think about what might be gained, besides alliteration,  if I start thinking in terms of “artifacts” and “activities.” 

Artifact encompasses deliverables but also extends to intermediate working papers. Anything that gets thinking outside of your head and into a representation that you can inspect and manipulate is worth considering. 

Some sequences of activity may be worth treating as discrete projects. But other sequences and patterns of activity may be worth incorporating into your repertoire and pairing with appropriate artifacts. 

Artifacts plus Activities Become Practices

The notion of “practice” has been floating around in my head for some time now. It isn’t something so structured as a process. Nor does it rise to the level of a project to be managed. But it does seem worthwhile to stay alert for stable patterns of artifacts and activities that yield insight. 

One implication here is that you should be attuned to two levels of thought. There is the ongoing work itself. And, there is a parallel level of the work of managing the work.In routine work environments, work and management are typically carried out by different players. In knowledge work, work and the management of work falls to the knowledge worker. I find it helpful to try to keep the two levels separate in my thinking. 

You never start from a blank sheet of paper

This train of thought appropriately brings me back to a piece I wrote some six months ago—Embrace the mess if you want to do better knowledge work. The trope about writing and writer’s block is the threat of the empty page or the empty screen. Unless you are at the absolute beginning of the path, this is an illusion. None of our work begins in the void; we’re always in the middle of one journey or another. Take advantage of wherever you are and start there.

In April, 2003, the late Doug Engelbart gave the Keynote Address at the World Library Summit in Singapore; “Improving Our Ability to Improve.” The talk is an excellent entry point to one of his most powerful ideas. He also raises a specific question that I suspect wormed its way into my thinking back when I first encountered it. 

As an aside, I wish I could reconstruct the concatenation of events that led me to revisit the talk yesterday. I’m confident it was a revisit because I’ve been following Engelbart’s work for a long time and this piece was already in my systems. My note-taking and reading management systems are not so well-constructed, however, that I could do more than recall the essence of the piece. On the other hand, returning to old source materials can  pay dividends. The source may not change but my perspectives evolve.

Engelbart’s career was dedicated to exploring how information technology could augment human intelligence rather than displace it. He was especially interested in how that partnership could attack big, complex, problems. 

Shovels and bulldozers, to borrow and extend Engelbart’s analogy, both move dirt. If you have a lot of dirt to  move, a single shovel isn’t your best choice. If no one has managed to invent a bulldozer yet, you might be limited to shovels but you aren’t limited to a single shovel. 

Given a collection of shovels (and shovelers), you can organize the problem of moving dirt into a process. Process is an amplifier. With a layer of process in place, you can get further amplification by looking for ways to improve the process. Engelbart identifies one additional amplifier; improving how we do improvement. Engelbart labels these three amplifiers as A-activity, B-activity, and C-activity. It’s a simple enough model, but simple models can be very powerful. 

At the base (“A-activity” in Engelbart’s terminology), you have the realm of process; the monthly billing cycle, managing trouble-tickets at the help desk, the assembly line turning out Toyotas. The economy is built on transforming ad hoc practices into standard operating procedures and repeatable processes.

Repeatable processes that produce repeatable outputs open up the possibility of systematic improvement. What changes can you make to the process while holding the outputs constant? Process improvement (the “B-activity” in Engelbart’s model) is the realm of quality management, business process re-engineering, and continuous improvement. It’s an amplifier of benefits flowing from repeatable processes.

As an organization accumulates more experience with process improvement and more opportunities for process improvement surface, there’s another level of leverage in investigating how you can get better at those improvement processes (“C-activity”).

What Engelbart is doing here is employing a classic computer science problem solving strategy; adding a new layer of indirection or abstraction. Rather than attack a problem head on, step back from the immediate features and adopt a new perspective. Engelbart explores this three-tier model in more depth in Toward High\-Performance Organizations: A Strategic Role for Groupware \- 1992 \(AUGMENT,132811,\) \- Doug Engelbart Institute.

Returning to the keynote address, Engelbart launches into a bit of a rant about “ease of use” and letting the market decide what features and functions should be available. He isn’t a fan. As I was nodding along, Engelbart posed a question that grabbed my attention; 

Doesn’t anyone ever aspire to serious amateur or pro status in knowledge work?

If your answer is yes, then you have a problem in the context of the current information technology market and the purchasing preferences of most organizations. Those forces favor tools and services targeted toward beginner and intermediate levels of expertise. Think of the standard software installed on the typical corporate workstation. What training is provided on how to take full advantage of even those tools?

Reaching expert level performance in any field doesn’t happen by accident or by the simple accumulation of experience. It requires deliberate practice and a commitment to operate across multiple levels of perspective.

It was about 2am, the stage was bare, and the house was dark. Tech rehearsal had wrapped at midnight. There were four of us still in the theater–Producer, Technical Director, Lighting Designer, and Stage Manager. We were setting the lighting levels for each of the hundred odd lighting cues we would execute for each performance. 

Thos and Chaz–TD and Lighting Designer–were seated in the house about fifteen rows back. Steve and I were off stage left manning the dimmer switches that controlled the lighting instruments. Chaz shouts out, “can one of you go on stage? I need to see how this looks on skin.” Steve promptly takes center stage and moons Thos and Chaz. “Excellent! Jim, take dimmer 24 up two points”

Two in the morning is easier to face with collaborators. What makes a blank page so intimidating is that you feel alone. 

A bare stage promises a crowd. Even a solo performance presumes an audience. And a performance hints at a production crew lurking somewhere.

A blank page is a single entry point to creation. From a bare stage you can move in multiple directions. And you don’t have to move alone. 

Start there.