Andrew McAfee and Tom Davenport webinar on viability of Enterprise 2.0

This should be a fun and illuminating interchange this Friday, the 11th. Both Andy and Tom have been paying attention to the realities of how enterprises do and don’t make effective use of new technologies for a long time.

I’ve agreed to moderate their discussion, which will likely consist of throwing in a new question or two if things slow down. I’m also looking forward to continuing the discussion in Orlando at the FASTforward ’08 Conference. Follow the link below to get a special blogger’s discount if you plan to attend yourself.

We re excited to announce we ll be hosting a free webinar discussion next Friday (January 11th) from 11:00-12:00 AM EST between two academics with much to say about Enterprise 2.0: Andrew McAfee of Harvard Business School and Tom Davenport of Babson College.

Join us at 11 AM EST for a point/counterpoint debate about the viability and speed of adoption of Enterprise 2.0 tools within the enterprise. If you re familiar with their writing and thinking, which has been much discussed here on this blog and elsewhere, you know this should make for a spirited and fun joust between two great minds with strong opinions on the matter.

Among the topics that ll be touched upon:

  • Are the barriers to adoption human, cultural and political in nature too large to overcome?
  • Is there enough ongoing momentum to ensure broad-based adoption in certain industries?
  • What processes are most likely to benefit from Enterprise 2.0 tools?
  • How will success be measured?

Join the discussion by registering for the webinar here. We ll be taking questions from the audience at the end of their discussion or feel free to leave questions in the comments of this post.

FASTforward 08

Andrew and Tom (as well as all of the contributors to this blog) will also be joining us at FASTforward 08 in Orlando. The theme of this year s conference, which runs from February 18-20: The User Revolution. Among the other notable speakers: John Hagel, Don Tapscott, David Weinberger, Clare Hart, and Safa Rashtchy.

Find out more at the conference s website and if you register be sure to do so through that link for a special discount for readers of this blog.

Andrew McAfee and Tom Davenport webinar on viability of Enterprise 2.0
Hylton Jolliffe
Fri, 04 Jan 2008 16:18:31 GMT