Going hands on to get your arms around Enterprise 2.0

I was not able to attend last month’s Enterprise 2.0 conference in Boston. I wanted to pick up on something Andrew McAfee had to say during his keynote there, however. Here’s his set up:

I found myself in an uncomfortable position at the end of my short keynote speech during the Enterprise 2.0 conference yesterday. I got through my prepared material and still had about five minutes left in the alloted time. So I had to ad lib.

The idea that occurred to me (from no identifiable source) was to make Enterprise 2.0 personal. I compared where my thinking was a year ago to where it was today, and tried to convey how big a shift had taken place.

[Speaking From the Heart, and off the Top of My Head ]

He goes on to share some of his observations about blogs, social networks, and how organizations are taking up the mix of technologies that fall under the Enterprise 2.0 rubric. For example:

I used to believe that blogs were primarily vehicles for blaring opinions, and that bloggers generally proved Kierkegaard’s great quote that “People demand freedom of speech as a compensation for the freedom of thought which they seldom use.” I now get a large percentage of my daily food for thought from blogs, and write one myself. It’s proved to be an unparalled vehicle for getting ideas out into the world, getting useful feedback on them, and meeting people who are interested in the same things I am.

[Speaking From the Heart, and off the Top of My Head ]

What struck me was the particular importance of hands on knowledge in appreciating the importance of these technologies. The organizational value of these technologies is in how they change the possibilities for productivity and effectiveness of the managerial and executive core. You need to work with them in a substantive way to appreciate what they can do for you. That makes them different from so many other applications of technology in the organization. McAfee has made that investment and has become an effective spokesperson for them. How do we get others in similar positions to invest in the necessary learning?

3 thoughts on “Going hands on to get your arms around Enterprise 2.0”

  1. Hi Mr McGee

    I really enjoy your posts and would like to use RSS to see when you have posted something new.

    However, the RSS feed on your page doesn’t appear to work.

    Can you fix it please?



  2. Hi Jim. Regarding the use of technology for KM, I thought you would like to know about a new FREE KM system, designed to promote KM as a practical solution in the general business community and for KM entrepreneurs, looking to make a living in KM on the net.

    It’s called gStepOne, a knowledge-based wizard writer that works with the Google toolset (apps, calendar, gmail, etc.) and facilitates linking knowledge processes into web-based services.

    It’s a great tool for offering KM services to small/midsize businesses via the web. It’s easy to use and it enables knowledge consultants to add value. With it, they can take their client’s process and procedural knowledge base and generate interactive wizards for their client’s staff.

    gStepOne consists of:

    • An online Procedure Mapping Screen, for creating and linking your procedure maps to Google docs policies, presentations, instructions, spreadsheets, forms, training material, and Google Apps, and generating Google Wizards.

    • The Wizard Desktop Screen, which shows your work trays and the status of your Wizards and enables you to initiate and manage Wizards and set up company details.

    • The Google Wizard Screen that displays each Wizard to be performed as a sequence of steps backed by resources that support each step. When users start a Wizard, it displays the first step on the Wizard screen, ready to be performed, complete with the Google resources, applications and web services needed to complete the procedure.

    You may find it useful to review the Beta launch video on the website (http://www.gstepone.com), or at YouTube: gStepOne – Free Google Wizard Writer.

    We welcome all users. Anyone can register for an account at the website: http://www.gstepone.com,

    Please check it out, we are keen to get it in use and it would be great to get your feedback

    Greg Collette

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